Y ET BEAUTÉ NEW YORK

PureFlush Blush Serum - Botanical Firming Tint

$35

PureFlush Blush Serum - Botanical Firming Tint

Perfectly soothing for days you want a touch of color with no makeup—after yoga, a swim, or a sunlit walk. PureFlush is a silky, rose-tinted serum that visibly firms while offering a natural flush. One layer lifts and hydrates; another adds soft, radiant color.

Part botanical treatment. Part natural tint. 100% radiant.
PureFlush Serum is designed to visibly firm the skin while imparting a natural, radiant flush—should you want it to. Easy, elegant, and clean, this silky rose-colored serum delivers instant gratification for skin that craves glow and lift.


IS THIS A TREATMENT OR A BLUSH?

It’s both.
This lightweight serum is a multitasking hybrid: smooth on one layer for visible firming and radiance; add a second to cheeks for a soft, flushed tint. Whether worn alone or under makeup, it leaves skin looking fresher, lifted, and beautifully alive.


WHAT ARE THE STAR INGREDIENTS?

Nature’s firming botanicals.

  • Organic Spilanthes Acmella – known as “nature’s Botox,” helps lift and tighten the skin’s appearance.

  • Astragalus Membranaceus Root – a revered adaptogen with anti-inflammatory and antioxidant properties, enhances the lifting effect while calming the skin.
    These ingredients are extracted using a patented oleo-eco process to preserve their potency and synergy.


WHERE DOES THE COLOR COME FROM?

From nature, not chemicals.
The serum’s rosy hue is 100% plant-derived—sourced from the flowers, leaves, bark, and stems of:

  • Eclipta Prostrata

  • Melia Azadirachta

  • Moringa Pterygosperma

These botanical pigments not only color the serum, they nourish the skin as they beautify.


IS THERE ONLY ONE SHADE?

Yes—and it’s nature’s choice.
The soft pink tint is the natural result of its plant composition. No synthetic dyes. No added colorants. Just pure, living color from the earth.


Made in the USA
Vegan • Cruelty-Free • Free of parabens, sulfates, phthalates, synthetic dyes, and nano ingredients

Apply a layer or two in a gentle, circular motion on the apples of the cheeks, or where you'd like more color.  This tinted serum works best on face that deserves a rest from foundation and powder.  For a natural flush, it is recommended to apply after moisturizing.

Tips:  Pump once or twice and swipe serum on skin anytime of the day, for a natural lift and flush.

Water/aqua/eau, Eclipta prostrata extract, Melia azadirrachta leaf extract, Moringa pterygosperma seed oil, Helianthus annuus (sunflower) seed oil*, glycerin, water, sodium levulinate, sodium anisate, glycerin*, Populus tremuloides (aspen) bark extract, heptyl undecylenate, cetearyl olivate, sorbitan olivate, Carthamus tinctorius seed oil*, Spilanthes acmella  flower/leaf/stem extract*,  Astragalusmembranaceus root extract, ubiquinone, tocopherol, hydrogenated lecithin, pullulan, lactic acid, sodium anisate, bisabolol*, Amorphophallus konjac root powder, sclerotium gum, Rosmarinus officinalis (rosemary) leaf extract*, Helianthus annuus (sunflower) seed oil*, sodium hyaluronate, sodium phytate, Rosa amascena (rose) flower oil, Citrus aurantium amara (neroli) flower oil* Boswellia carterii (frankincense) resin extract

Ingredients in * are Certified Organic

100% plant-based

Made in USA

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